For over two and a half years, I was a key creative force behind Jason Derulo’s global brand, contributing to high-impact content that engaged millions worldwide. As part of his in-house team, I worked at the intersection of marketing, digital media, and creative production, helping to shape both his music and brand presence across multiple platforms.
In my role, I developed digital branding strategies, produced viral content, and optimized audience engagement, resulting in over 10 billion views across social platforms. From concept to execution, I crafted high-performing media assets—including music production, social content, music videos, and promotional campaigns—that amplified Jason’s presence across TikTok, YouTube, and streaming platforms. My ability to align data-driven insights with creative storytelling directly contributed to the exponential growth of his online reach.
Beyond music production, I played a key role in video editing, content development, and social media marketing. Using tools like Adobe Photoshop, DaVinci Resolve, and After Effects, I produced high-quality video and photo content, ensuring seamless integration between Jason’s music, visuals, and branding initiatives. I also collaborated with marketing teams, camera operators, and lighting crews to bring large-scale projects—such as viral TikTok concerts and music videos—to life.
My experience extends to working with global artists such as Ed Sheeran, NBA YoungBoy, and Rich the Kid, contributing to their branding and digital presence. Whether through strategic content placement, market research, or creative execution, I have helped artists and brands connect with audiences in meaningful and scalable ways.
With years of experience in studio-grade audio processing and advanced digital media production, I bring a comprehensive skill set that bridges music, video, marketing, and design. My passion for creativity and technical precision has driven my contributions to high-profile projects, resulting in work that resonates with global audiences.
This high-paced, hands-on experience refined my ability to develop, execute, and optimize content strategies that drive engagement and brand loyalty. My expertise in content marketing, audience growth, and multimedia production positions me as a valuable asset for media and tech companies looking to innovate in the digital space.
